Cartier

Introduction

Founded in 1847 by Louis-Franois Cartier, the “House of Cartier” was originally a jewelry boutique. Over the years his expertise and craftsmanship traveled the world and his ambitious grandsons Louis, Pierre, and Jaques masterfully managed the business opening boutiques in Paris, London and New York. With the “Santos”, “Tank” and “Pasha” watch designs, the fame of Cartier timepieces and demand for them soared over the last century. Notables firsts for the line of watches includes the first deployment-folding clasp, and the first truly water resistant design. Cartier watches are always focused on the relationship between form and movement, aesthetics and "savoir-faire", technique and art. This continual quest is the driving force behind every new watchmaking challenge for Cartier watches. Cartier continues to harness each new skill and talent to combine tradition and innovation. In the mysterious and subtle world of cartier watchmaking, artist and technician work side by side as willing partners. These are the fundamental concepts underlying all creations in Cartier watches.